Variable Data Direct Mail Project
When it came to Variable Data I decided I would go with two different
audiences for photography. I choose one audience for people looking for
Family portraits and another audience that would be looking for Senior
Portraits. These being both huge "Moments" in life. So for a
photographer it is key to reach these people and give them a product
that can last a life time.
These are the thumbnail sketches I did. Just some ideas for the direct mail flyer.
These are the roughs I decided with. One being the front of the flyer and the other being the back of the flyer. I would change out the picture on the front of the card and also change some writing on the back of the card. I could then reach my two audiences.
No comments:
Post a Comment